There's always something new to learn in the world of emerging media.

Comm law was by far one of my favorite classes in undergrad and this week’s lesson brought back visions of copy write infringement, libel, slander, defamation and all of the other juicy bits of legality that communicators can find themselves in.

However, this time there was a whole new twist. It’s funny to me that it a mere five years ago that I was covering this stuff and yet I don’t recall much if any mention of internet privacy laws. I wonder if my professors were to scared to even touch the topic. Or maybe there really has been a lot of change in the social media world in that time.

Regardless, it makes me feel like I need to start all over again learning the laws and how they apply to these emerging media technologies. However, I suppose it will only be a matter of time before the next technology breaks through so maybe we’ll never be “on top” of it.

I think this calls to mind how important a class like this one is for the IMC Program. Because even if you think you know how to write a blog or tweet, you still have to consider how all of that impacts marketing, our clients and jobs.

For marketers not reading about emerging media day in and day out as a part of a graduate school course,  it’s still important to stay current on the topic.

Advertisements